Alexei&Partners

Great blog post from former New York Times design director Khoi Vinh: “the reality that people just don’t like to consume magazine content in the monolithic, issue-centric form that these apps take has caught up with the irrational enthusiasm that we saw in 2010… It’s bordering on obstinate to think that something you care so much about can be salvaged by doing more or less the same thing that has failed magazines so consistently until now: continuing to ignore the fundamentals of digital user experience design and how they diverge from analog print design. Time to focus instead on coming up with new and genuinely different solutions to this admittedly vexing and unforgiving problem facing great print publications everywhere. So I say stop it, Condé Nast. Stop it, Hearst. Stop it Adobe. Stop it everyone who’s pursuing this all but discredited strategy. All of the money, time and effort that has gone into these misbegotten experiments amounts to a kind of neglect and misdirected focus that borders on a dereliction of duty.”