Good David Carr piece in the New York Times on fashion brands learning to think like media companies and the integration of content and commerce. As I’ve said before, the future of retail is editorial. And the future of editorial is retail.
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Alexei & Partners is a boutique digital innovation and strategy consultancy founded by Vikram Alexei Kansara. Vikram works with the world's leading fashion brands, media companies and agencies to deliver breakthrough strategic thinking for today's fast-evolving digital reality.
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